Hawaii Employers Council

Check out the fresh new website we just launched for The Hawaii Employers Council. Our goal for this site was to infuse the core qualities of the HEC brand captured by the words “trusted, local and progressive” throughout the user experience design. We accomplished this with a sushi-chef-like focus.

No superfluous bells and whistles were used to communicate the council’s mission of providing professional HR services and information with quality, integrity, and social responsibility. Call to action components were integrated in the design at key points along the typical user flow path to make membership and event registration sign-up a natural and tasteful transaction. The site also sports a responsive design for an improved mobile experience and a Drupal content management system on the back-end that makes the site super easy to maintain and manage.

The HEC website provides clear, easy to consume content that combines the perfect balance of image, text, color and interactivity to deliver an optimal user experience wrapped in the brand. Just like eating great sushi — unpretentious, natural, elegantly simple and delicious.

The Hawaii Employers Council is an employer association committed to advancing management’s efforts to promote collaborative employee relations that result in skilled, engaged and effective workforces.

Work Samples

  • Increased efficiency for the City & County of Honolulu …and better UX for users

    City + County of Honolulu

    PROCESS IMPROVEMENT
  • Making online banking quicker, easier and mobile for ASB

    American Savings Bank

    WEB MARKETING
  • Building a sense of stewardship while striving to protect Oahu’s precious water resources.

    Board of Water Supply

    WEB MARKETING
  • Scion customers can now enjoy a fresh online experience and order a car that fits their lifestyle

    Scion

    WEB MARKETING
  • Servco empowers users to build vehicles online for this leading luxury brand

    Lexus Hawaii

    WEB MARKETING
  • Smart technology for Subaru Hawaii’s smart audience

    Subaru Hawaii

    WEB MARKETING
  • Select, build, price and request Toyota info online

    Toyota Hawaii

    WEB MARKETING
  • Complex data reports are simplified for Hawaii Health Data Warehouse

    Hawaii Health Data Warehouse

    PROCESS IMPROVEMENT
  • A mobile-first solution for this new Hawaii law firm

    ES&A Law Firm

    WEB MARKETING
  • Delivered an engaging brand and UX design on the front-end and simplicity on the back-end

    Pacific Telecommunications Council

  • Providing comprehensive and cost-effective employee relations solutions for Hawaii Businesses

    Hawaii Employers Council

    WEB MARKETING
  • Bringing a new and unique look to Hawai’i's most progressive law firm

    Alston Hunt Floyd + Ing

    WEB MARKETING
  • Rebranding Rehabilitation Hospital of the Pacific with an easy to manage website

    Rehab Hospital

    WEB MARKETING
  • Attracting new business with a strong and reliable brand for the RM Towill website

    RM Towill

    WEB MARKETING
  • Making the ride smoother for DOT staff to manage pavement conditions

    State of Hawaii DOT

    APPLICATION DEVELOPMENT
  • Helping to instill a life-long enthusiasm for learning and growing in Hawaii

    Central Union Preschool

    INTERACTIVE